Please note: This episode is in German.
After a teeny-tiny podcast break of three years, I’m back on air and finally talking analytics with you again!
The idea for the “Analytics Sprechstunde” never went away. Over the past few years, it has continued to evolve in the background.
And once again, the same questions kept coming up in conversations with our clients, partners, my team and other experts:
- Why is there so much tracking—but so little real business value?
- How do marketing teams manage to truly integrate data?
- And how do teams find their own way instead of chasing the next buzzword?
That’s exactly what the new Analytics Sprechstunde is about:
How do marketing teams consistently turn their data into measurable business value?
In this Episode 0, I talk about:
→ why I’m relaunching the podcast
→ who I’m making the podcast for
→ and what you can expect in the upcoming episodes
If you lead a marketing team or make decisions in marketing, then → give it a listen → subscribe to the podcast → and send me feedback or topic ideas anytime!
I’m looking forward to hearing from you! 🙂
